Strategic Management Of Technological Innovation 3rd Edition Schilling Test Bank

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Product Details:

• ISBN-10 ‏ : ‎ 007338156X
• ISBN-13 ‏ : ‎ 978-0073381565
• Author: Melissa A. Schilling

Table of contents:

Chapter 1: Introduction

PART ONE: Industry Dynamics of Technological Innovation
Chapter 2: Sources of Innovation
Chapter 3: Types and Patterns of Innovation
Chapter 4: Standards Battles, Modularity, and Platform Competition
Chapter 5: Timing of Entry

PART TWO: Formulating Technological Innovation Strategy
Chapter 6: Defining the Organization’s Strategic Direction
Chapter 7: Choosing Innovation Projects
Chapter 8: Collaboration Strategies
Chapter 9: Protecting Innovation

PART THREE: Implementing Technological Innovation Strategy
Chapter 10: Organizing for Innovation?
Chapter 11: Managing the New Product Development Process
Chapter 12: Managing New Product Development Teams
Chapter 13: Crafting a Deployment Strategy

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