Entrepreneurship The Art Science and Process for Success 2nd Edition Bamford Test Bank

This is completed downloadable of Entrepreneurship The Art Science and Process for Success 2nd Edition Bamford Test Bank

Product Details:

• ISBN-10 ‏ : ‎ 0078023181
• ISBN-13 ‏ : ‎ 978-0078023187
• Author:  Charles Bamford (Author), Garry Bruton (Author)

Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture:

The Art of turning an entrepreneurial venture into a success.

The Science of practice as the heart of starting and running a successful entrepreneurial venture.

The Process that tie these two areas together into a coherent and organized business.

With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world.

 

Table of Content:

PART 1 Laying the Groundwork for Your Business
Chapter 1 THE TWENTY-FIRST-CENTURY ENTREPRENEUR
Chapter 2 INDIVIDUAL LEADERSHIP AND ENTREPRENEURIAL START-UPS
Chapter 3 BUSINESS IDEA GENERATION AND INITIAL EVALUATION

PART 2 Due Diligence on the Business Idea
Chapter 4 EXTERNAL ANALYSIS
Chapter 5 BUSINESS MISSION AND STRATEGY

PART 3 Establishing a Financial Foundation
Chapter 6 ANALYZING CASH FLOW AND OTHER FINANCIAL INFORMATION
Chapter 7 FINANCING AND ACCOUNTING
Chapter 8 BUSINESS AND FINANCIAL ANALYSIS

PART 4 Building the Business
Chapter 9 LEGAL ISSUES WITH A NEW BUSINESS
Chapter 10 HUMAN RESOURCES MANAGEMENT
Chapter 11 MARKETING
Chapter 12 ESTABLISHING OPERATIONS

PART 5 Important Issues for Entrepreneurs
Chapter 13 EXIT/HARVEST/TURNAROUND
Chapter 14 FRANCHISING AND PURCHASING AN EXISTING BUSINESS

PART 6 Minicases

 

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