Business Communication Polishing Your Professional Presence Canadian 1st Edition Shwom Test Bank

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Product Details:

• ISBN-10 ‏ : ‎ 0133427668
• ISBN-13 ‏ : ‎ 978-0133427660
• Author: Barbara Shwom; Lisa Gueldenzoph Snyder; Liz Clarke (Author)

Table of contents:

1. Chapter 1 Introduction
2. SQ1 Why is It Challenging to Communicate Well?
3. Communication is a Complex Process
4. Communication is Affected by Context
5. Communication is More Than Transmission of Messages
6. SQ2 What are the Benefits of Being a Good Communicator?
7. Effective Business Communicators have a Competitive Edge in the Job Market
8. Communication Skills Will Contribute to Your Company’s and Your Own Success
9. Communication Skills Will Make You a More Valuable Employee
10. Communication Skills May Improve Your Salary
11. Good Communication Skills Can Improve Your Personal Life
12. SQ3 What Characteristics Will Help You Communicate Effectively?
13. Being Strategic
14. Purposeful
15. Audience-Oriented
16. Persuasive
17. Being Professional
18. Appropriate to the Situation
19. Clear and Concise
20. Ethical
21. Being Adaptable
22. Current with Technology and Social Media
23. Choosing the Best Technology for the Task
24. Avoiding Technology Traps
25. Adapting Familiar Technology to Business Use
26. Able to Work with Diverse Cultures and Ages
27. Collaborative
28. SQ4 What Other Important Career Skills will This Textbook Help You Develop?
29. End of Chapter Study Questions in Review
30. SQ1 Why is it Challenging to Communicate Well?
31. SQ2 What are the Benefits of Being a Good Communicator?
32. SQ3 What Characteristics Will Help You Communicate Effectively?
33. SQ4 What Other Important Career Skills Will This Textbook Help You Develop?
34. Visual Summary
35. Key Terms
36. Review Questions
37. Critical Thinking Questions
38. Key Concept Exercises
39. SQ1 Why is it Challenging to Communicate Well?
40. SQ2 What are the Benefits of Being a Good Communicator?
41. SQ3 What Characteristics Will Help You Communicate Effectively?
42. SQ4 What Other Important Career Skills Will This Textbook Help You Develop?
43. Writing Exercises
44. Collaboration Exercises
45. Social Media Exercises
46. Speaking Exercises
47. Grammar Exercises
48. References
49. 2 Working with Others Interpersonal, Intercultural, and Team Communication
50. Study Questions
51. Chapter 2 Introduction
52. SQ1 What Listening Skills Will Help You Communicate Better with Others?
53. Hearing Accurately
54. Comprehending and Interpreting
55. “Listen” to Nonverbal Communication
56. Ask Questions and Paraphrase to Ensure Understanding
57. Be Aware of Gender-specific Communication Styles
58. Evaluating
59. Responding
60. SQ2 How Can You Help Others Be Good Listeners When You Speak?
61. Focus on Your Audience
62. Share the Conversation
63. Use Clear, Concrete, Unambiguous Language
64. Support Your Message with Good Nonverbal Communication
65. Avoid Language That Triggers a Negative Response
66. Frame Negative Comments Positively
67. SQ3 How Can You Manage Interpersonal Conflict?
68. Identify the Cause of the Conflict
69. Competing Goals
70. Differences of Opinion
71. Faulty Assumptions
72. Relational Issues
73. Ego Issues
74. Select an Appropriate Management Technique
75. SQ4 How Can You Improve Your Communication with People from Different Cultures?
76. Understand How Cultures Differ
77. High Context Versus Low Context
78. Individualism Versus Collectivism
79. Power Distance
80. Uncertainty Avoidance
81. Time Orientation
82. Develop Strategies That Help You Communicate with Diverse Groups
83. SQ5 How Can You Work Effectively as Part of a Team?
84. Assemble an Effective Team
85. Agree on Team Goals and Standards
86. Pay Attention to Team Development and Dynamics
87. Develop Good Leadership Practices
88. Plan for Effective Meetings
89. Be a Good Team Member
90. End of Chapter Study Questions in Review
91. SQ1 What listening skills will help you communicate better with others?
92. SQ2 How can you help others be good listeners when you speak?
93. SQ3 How can you manage interpersonal conflict?
94. SQ4 How can you improve your communication with people from different cultures?
95. SQ5 How can you work effectively as part of a team?
96. Visual Summary
97. Key Terms
98. Review Questions
99. Critical Thinking Questions
100. Key Concept Exercises
101. SQ1 What listening skills will help you communicate better with others?
102. SQ2 How can you help others be good listeners when you speak?
103. SQ3 How can you manage interpersonal conflict?
104. SQ4 How can you improve your communication with people from different cultures?
105. SQ5 How can you work effectively as part of a team?
106. Writing Exercises
107. Collaboration Exercises
108. Social Media Exercises
109. Speaking Exercises
110. Grammar Exercises
111. References
112. 3 Managing the Communication Process Analyzing, Composing, Evaluating
113. Study Questions
114. Chapter 3 Introduction
115. SQ1 What Are the Benefits of Analyzing?
116. Analyzing the Purpose Focuses the Message
117. Analyzing the Audience Helps You Meet Their Needs
118. Analyzing the Content Ensures a Complete Message
119. Analyzing the Medium Helps You Choose the Best Delivery Option
120. SQ2 What is Involved in Composing?
121. Deciding When and Where to Compose
122. Organizing the Message
123. Drafting the Content
124. Designing a Professional Format and Delivery
125. Email Messages
126. Memos
127. Letters
128. Voice Mail Messages
129. SQ3 How Does Evaluating Improve Your Communication?
130. Evaluating Content Helps You Achieve Your Purpose and Outcome
131. Evaluating for Style Improves Readability and Comprehension
132. Clarity
133. Conciseness
134. Cohesion
135. Coherence
136. Evaluating for Tone Helps You Project a Professional Image
137. Evaluating for Correctness Increases Your Credibility
138. Familiarize Yourself with Five Types of Errors
139. Proofread Systematically to Check for Errors
140. Reviewing Feedback Helps You Become a Better Communicator
141. End of Chapter Study Questions in Review
142. SQ1 What are the benefits of analyzing? (pages 81–87)
143. SQ2 What is involved in composing? (pages 87–96)
144. SQ3 How does evaluating improve your communication? (pages 96–105)
145. Visual Summary
146. Key Terms
147. Review Questions
148. Critical Thinking Questions
149. Key Concept Exercises
150. SQ1 What are the benefits of analyzing? (pages 81–87)
151. SQ2 What is involved in composing? (pages 87–96)
152. SQ3 How does evaluating improve your communication? (pages 96–105)
153. Writing Exercises
154. Collaboration Exercises
155. Speaking Exercises
156. Social Media Exercises
157. Grammar Exercises
158. References
159. Part 2 Delivering Effective Messages
160. 4 Communicating Routine Messages and Building Goodwill
161. Study Questions
162. Chapter 4 Introduction
163. SQ1 How Do You Compose Messages Containing Questions and Requests?
164. Decide Between a Direct or an Indirect Message
165. Provide Reasons for the Request
166. Adopt a “you” Perspective and Include Audience Benefits
167. Conclude with Gratitude and a Call for Action
168. SQ2 How Do You Compose Informational Messages?
169. Reply to Questions with a Direct Answer
170. Respond to Customer Requests and Comments by Creating Goodwill
171. Highlight Key Points in Confirmation Messages
172. Organize Routine Announcements so They Are Easy to Skim
173. Format Instructions so Readers Can Easily Follow the Steps
174. Keep Text and IM Messages Short and Focused
175. SQ3 What Kinds of Messages Build Goodwill in Business Relationships?
176. Thank-you Messages
177. Congratulatory Messages
178. Sympathy Messages
179. “For-your-information” Messages
180. End of Chapter Study Questions in Review
181. SQ1 How do you compose messages containing questions and requests?
182. SQ2 How do you compose informational messages?
183. SQ3 What kinds of messages build goodwill in business relationships?
184. Visual Summary
185. Key Terms
186. Review Questions
187. Critical Thinking Questions
188. Key Concept Exercises
189. SQ1 How do you compose messages containing questions and requests?
190. SQ2 How do you compose informational messages?
191. SQ3 What kinds of messages build goodwill in business relationships?
192. Writing Exercises
193. Collaboration Exercises
194. Social Media Exercises
195. Speaking Exercises
196. Grammar Exercise
197. References
198. 5 Communicating Persuasive Messages
199. Study Questions
200. Chapter 5 Introduction
201. SQ1 How can the ACE Process Help You Persuade Your Audience?
202. Analyzing Helps You Plan Your Message
203. Analyze Your Purpose, Desired Outcome, and Business Result
204. Analyze Your Audiences’ and Stakeholders’ Needs
205. Analyze Medium Choices
206. Composing Implements the Persuasive Plan
207. Evaluating Helps You Review the Draft for Effectiveness
208. SQ2 What are the Basic Elements of Persuasion?
209. Building Credibility
210. Constructing a Logical Argument
211. Appealing to Your Audience’s Emotions
212. Appeal to Your Audience’s Emotional and Psychological Needs
213. Make Appeals Based on Widely Studied Psychological Principles
214. Pre-Suade Your Audience Before Delivering Your Message
215. Show Your Own Emotional Commitment
216. Use Storytelling and Powerful Language to Make Evidence Compelling
217. SQ3 What Types of Business Messages Typically Require Persuasion?
218. Recommendations for Action
219. Requests for Favors
220. Analyze
221. Compose
222. Evaluate
223. Persuasive Customer Claims
224. Analyze
225. Compose
226. Evaluate
227. Sales Messages
228. End of Chapter Study Questions in Review
229. SQ1 How can the ACE Process Help You Persuade Your Audience?
230. SQ2 What are the Basic Elements of Persuasion?
231. SQ3 What Types of Business Messages Typically Require Persuasion?
232. Visual Summary
233. Key Terms
234. Review Questions
235. Critical Thinking Questions
236. Key Concept Exercises
237. SQ1 How can the ACE Process Help You Persuade Your Audience?
238. SQ2 What are the Basic Elements of Persuasion?
239. SQ3 What Types of Business Messages Typically Require Persuasion?
240. Writing Exercises
241. Collaboration Exercises
242. Social Media Exercises
243. Speaking Exercises
244. Grammar Exercises
245. References

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